Why Choose Magento?
Magento is open-source, which means it is free to download and install!
You can tweak the source code any way you want to suit the type of website you are building, and you can install extensions that are easily available through the Magento Connect Marketplace. Magento Connect also happens to be the world’s largest e-commerce app marketplace.
Magento is not tailored to your needs — it’s a system that you can tailor to make it perfect for you. It has a great array of functions, which is vital in today’s e-commerce environment.
It is also an extremely flexible framework in which you can do basically anything to get the maximum out of your online store. This is the very reason it is worth a try.
Magento best suits merchants who have a clear objective and know precisely what and how they want to sell. For example, these merchants already have brick and mortar stores, and have a lot of experience in selling, not like the novices that are just starting out and are not even sure they will have customers at all.