How Golden Select Improved Engagement and User Acquisition After a Magento 2 Upgrade

MageMontreal partnered with Golden Select to deliver a full Magento 2 core upgrade and optimization, resulting in higher engagement, faster load times, and a significant rise in conversion performance across three languages. The project reinforced the importance of consistent Magento maintenance and performance tuning — demonstrating that regular upgrades, QA testing, and optimization not only preserve site stability but also strengthen SEO, user engagement, and long-term conversion health.

link to project

Proven results

+30% traffic increase year-over-year

+13% engagement growth

Seamless multilingual rollout (EN, FR, ES)

Client

Golden Select

Golden Select is a North American leader in premium flooring and wall-covering products. Their tri-lingual Magento 2 website serves both B2C and retail audiences. As the product range expanded, the site required a modernization to maintain performance and ensure compatibility.

From Frustration to Success

The Problem

The outdated Magento environment created slow checkouts, indexing inefficiencies, and analytics inconsistencies. Maintaining multilingual content had also become increasingly complex.

The Goals

Upgrade Magento core and all extensions
Restore site speed and stability
Enhance multilingual functionality
Revalidate checkout, payment, and analytics

The

solution

MageMontreal upgraded Magento core and Composer dependencies, modernized over 15 modules, and restructured caching and indexing for better performance. The team also enhanced Google Analytics 4 tracking, validated multilingual content, and ensured fully responsive design.