Podcast
/
Episode

How To Optimize Merchandising for Your Ecommerce Store With Antony Kattukaran of Tagalys

Antony “Tony” Kattukaran is an entrepreneur, ecommerce veteran, and skilled technology partner. He is the Founder and CEO of Tagalys, a company that reimagines visual product merchandising for other businesses. He has founded three companies and has served trusted companies such as Deloitte and Johnson Controls AG. In addition to his leadership responsibilities, Tony invests time listening to his customers to understand their needs.
  • May 2, 2023
  • The eCommerce Wizards Podcast
Episode notes

In this episode

Merchandising and ecommerce go hand in hand, yet many stores neglect to give it the attention it deserves. The details of optimal merchandising can be highly variable and difficult to nail down. When handled properly, the improvement to a company’s presence and sales can be immense.

Antony “Tony” Kattukaran is an entrepreneur with a wealth of experience in merchandising and ecommerce. His company, Tagalys, focuses on the visual and sales components of merchandising, working with brands such as Speck and Fila. His insights can make a massive difference in your online business.

In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual talks with Tony Kattukaran, the Founder and CEO of Tagalys, about how to improve your merchandising, touching on the importance of the process and what should be prioritized for ecommerce storefronts. They also give practical advice on when to recommend products, show out-of-stock merchandise, and use AI technology.

What you’ll learn

  • Translating an offline presence to an online shop
  • What aspects of merchandising should you prioritize?
  • Using new technology for better merchandising
  • The necessary tips and tricks for customer recommendations
  • Why proper merchandising is crucial for ecommerce businesses

About Antony Kattukaran

Antony “Tony” Kattukaran is an entrepreneur, ecommerce veteran, and skilled technology partner. He is the Founder and CEO of Tagalys, a company that reimagines visual product merchandising for other businesses. He has founded three companies and has served trusted companies such as Deloitte and Johnson Controls AG. In addition to his leadership responsibilities, Tony invests time listening to his customers to understand their needs.

Resources mentioned in this episode

The Ecommerce Wizards Podcast is hosted by Guillaume Le Tual, CEO of MageMontreal. Watch more episodes on our YouTube channel.

The Ecommerce Wizards Podcast
Hosted by Guillaume Le Tual
CEO of MageMontreal. Candid conversations with founders, operators and specialists building modern ecommerce on Adobe Commerce, Magento, Shopify, BigCommerce and WooCommerce.
Browse all episodes →
Keep listening

More episodes

View all episodes →

How e-commerce businesses can boost cash flow by shortening their cash conversion cycle

  • Jun 6, 2023
  • The eCommerce Wizards Podcast
Matt Putra is an experienced fractional CFO and the founder of EightX, specializing in financial strategy and cash flow optimization for e-commerce businesses. He helps online store owners increase profitability by streamlining their financial processes and improving cash management.

How to Financially Structure Your Ecommerce Business With Matt Putra

  • May 30, 2023
  • The eCommerce Wizards Podcast
Matt Putra is an experienced financial executive with a long career spent with small businesses and conducting long-term forecasting for ecommerce brands. He is a Fractional CFO for EightX, a company specializing in predicting the pattern, future, and profit for businesses in any industry.

Selling your Amazon business? Key insights from attorney Paul Rafelson

  • May 23, 2023
  • The eCommerce Wizards Podcast
Paul Rafelson is an experienced attorney specializing in e-commerce law and mergers and acquisitions. He's the founder of Rafelson Law Firm and Seller Basics, where he helps Amazon and e-commerce entrepreneurs successfully navigate complex legal landscapes, ensuring secure and profitable business exits.
BlobOrange abstract shape
Businessman celebrating a win in front of his laptop

Ready to fix the problems holding your store back?

Book your free discovery call to see how we can build or optimize your eCommerce store and drive your growth.
© 2026 MageMontreal. All rights reserved. Law 25.