A/B Testing
Experiment to make the most out of your sales
Request A/B Test
How does A/B testing work?
- Version A is randomly shown to 50% of site visitors and Version B is shown to the other 50%.
- We let the test run for 1 month.
- With the new collected data, whichever version yielded better visibility, reduced bounce rate, increased conversion and generated higher revenue, is then declared as the favored version.
- This version is then pushed to all the 100% of visitors. Now, this becomes the new improved version.
- The next step is designing a new variant, version C and so forth, which indeed should be better.
What is A/B testing?
What are some important factors to look for when A/B testing?
User interaction & Interface – For improving the conversion rates
Images & Graphics
Font styles and sizes
Appropriate usage of wordings on the product pages
Unique and attractive descriptions appropriate for your products
Product reviews on the Product detail page
User-friendly navigation to help find products at ease
Find out what type of Offers and Promotions attract customers
Optimizing mobile shopping experience
Faciliate the checkout process as much as possible
