Guillaume Le Tual invites Osa Gaius, the Founder and CEO of Parrot, back onto the Ecommerce Wizards Podcast to dive into SMS checkout and what the future holds for SMS mobile ecommerce. They talk about the unique advantages of the model, the differences between SMS and emails, and how to leverage the strategy for increased upselling and cross-selling. They also touch on the common mistakes most ecommerce brands make along the way and how to avoid them.
In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual interviews Osa Gaius, the Founder and CEO of Parrot, on launching a successful startup. They break down Osa’s introduction to entrepreneurship, building an MVP, and acquiring free users to fuel growth. They also touch on the best ways to acquire and utilize venture capital after fundraising.