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How to Scale Your Business Through Systemization With Yoni Kozminski of Escala

Yoni Kozminski is the Founder and CEO of both Escala and MultiplyMii. Escala offers consulting services for ecommerce companies and Amazon sellers who want to scale their businesses. On the other hand, MultiplyMii specializes in affordable offshore staffing solutions and HR outsourcing for ecommerce businesses. Both companies provide different solutions aimed at taking ecommerce and Amazon businesses to the next level.
  • November 24, 2021
  • The eCommerce Wizards Podcast
Episode notes

In this episode

As your ecommerce business scales, it can be difficult to keep track of everything. Your small, focused team starts to expand and your simple business plan has to adapt. There might be that initial urge to micromanage and keep a tight hold on your company, but there’s a better and more natural way. In fact, it might even directly contribute to your continued growth.

Organization and systematization are crucial to the success of your company. More specifically, the ability to automate and structure your business can do wonders for it. It’s difficult to do it well, however, and it helps to have someone who has done it a thousand times before. That’s where Yoni Kozminksi comes in.

In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual talks with Yoni Kozminski, the Founder and CEO of Escala and MultiplyMii, about the best way to systematize your ecommerce brand. They go step by step through Yoni’s process of evaluation, education, and organization. They also talk about the specific tools and lessons that will help your company scale effectively. Stay tuned to find out more!

What you’ll learn

  • How Yoni Kozminski uses his background in digital marketing to help businesses scale
  • The best ways to successfully scale an ecommerce business
  • Taking inventory of your business’ situation from the top down
  • How to simplify and organize your processes
  • Getting your company on the same page through systemization
  • Company wiki’s and how they’re used in practice
  • Why it’s so important to constantly teach and grow your team
  • The importance of relinquishing some control as you scale your business
  • Making incremental improvements for huge changes down the road

About Yoni Kozminski

Yoni Kozminski is the Founder and CEO of both Escala and MultiplyMii. Escala offers consulting services for ecommerce companies and Amazon sellers who want to scale their businesses. On the other hand, MultiplyMii specializes in affordable offshore staffing solutions and HR outsourcing for ecommerce businesses. Both companies provide different solutions aimed at taking ecommerce and Amazon businesses to the next level.

In addition to being a scaling expert and an entrepreneur, Yoni also hosts the podcast Successful Scales, where he interviews leaders on what it takes to build successful businesses. He has a background in digital marketing and advertising and has worked with companies such as Mercedes-Benz, Mastercard, and Sony, to name a few. While born in Australia, Yoni currently resides in Tel Aviv.

The Ecommerce Wizards Podcast is hosted by Guillaume Le Tual, CEO of MageMontreal. Watch more episodes on our YouTube channel.

The Ecommerce Wizards Podcast
Hosted by Guillaume Le Tual
CEO of MageMontreal. Candid conversations with founders, operators and specialists building modern ecommerce on Adobe Commerce, Magento, Shopify, BigCommerce and WooCommerce.
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